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A proposal for tourism development in Hachioji City by students from Hachioji CampusDepartment of Tourism Management was selected for the University Consortium Hachioji Student Planning Project Subsidy.

On July 12, 2024 (Fri.), students participated in the adoption ceremony held at Teikyo University's Gakuentoshi Center (Hachioji City, Tokyo), following the acceptance of a tourism and community development policy proposal for Hachioji City, which was planned in a special lecture on tourism management given by Hisako Konno at Faculty of Economics Department of Tourism Management Associate Professor, as a recipient of the University Consortium Hachioji Student Planning Project subsidy. The students participated in the adoption ceremony held at the Gakuentoshi Center (Hachioji City, Tokyo). At the adoption ceremony, each university made a presentation of their project proposal and exchanged opinions with executives of the Hachioji Citizen's Action Council and other participants.

In 2020, Hachioji City was recognized as the only Japanese Heritage site in Tokyo and is promoting urban development that makes use of its "Mulberry City." In this lecture, as a tourism urban development proposal to the Hachioji city government, we are cultivating interest in "Mulberry City" and "textiles" among the younger generation, including parents and children, and promoting efforts toward sustainable urban development. In addition, in 2023, we made a proposal at the University Consortium Hachioji Student Presentation, which won the Grand Prize in the Tourism Urban Development category.

To further expand on last year's proposal, this year we plan to hold a summer vacation parent-child experience in August called "Let's play with textiles and sugoroku in Hachioji, the city of mulberry trees!" In cooperation with the Hachioji Textile Industry Association and local shared kitchens, we will be promoting the interest of the younger generation through a program that offers an "authentic hand weaving experience" taught by a traditional craftsman, as well as a student-planned "Quiz Sugoroku in Mulberry Trees" and "Mulberry Snacks."
In preparation for this event, in June, we started surveys and interviews at the Hachioji City Local History Museum and museums, making prototypes of snacks using mulberry in a shared kitchen, and posting on Instagram. In July, with the cooperation of Hachioji City Hall (Japan Heritage Promotion Section, etc.), posters were placed in 50 facilities in the city and the event was published in Hachioji Public Relations, and with the support of the Hachioji City Board of Education, the event was posted on the Japan Heritage Portal Site (Agency for Cultural Affairs) and the Hachioji City Japan Heritage Mulberry City Story Portal Site.
In this way, through the tourism town development proposals, collaboration with many people from industry, government and private sectors related to Hachioji, the Mulberry City, a Japan Heritage site, has expanded, providing valuable experiential learning opportunities.

For more information on the summer vacation parent-child experience "Let's play with textiles and Sugoroku in Hachioji, the City of Mulberry!", please click here.
Click here for the article about the winner of the Grand Prize at the 15th University Consortium Hachioji Student Presentation in 2023
For more information about Department of Tourism Management Faculty of Economics, click here
For more information about Associate Professor Hisako Konno, please click here.

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